Core Values

Mission Statement

The University Club of Milwaukee is a private club with a full continuum of offerings for every member of the family. From golf, tennis, swimming, dining and family recreation to professional networking and enrichment programming, the Club is committed to maintaining a high standard of quality in its services and experiences for all members and their guests. Our treasured, historic and beautiful surroundings provide the backdrop for a welcoming environment where camaraderie, friendship and the sharing of interesting and innovative ideas thrives.

Core Values

At the University Club, our idea of excellence is creating an extraordinary member experience in every interaction. From golf and family recreation activities to professional networking and enrichment programming, our Club is the region's premier destination for personal and professional enrichment. To ensure a consistently exceptional member experience, the UClub Board drafted and unanimously approved the following set of core values. These values frame and define what we want to be known for:

  • Passion for Excellence
      • Striving to provide an exceptional member experience.

      • Impeccable quality and excellent service in all aspects of club life

      • High quality lessons and skill development in athletic activities

      • Informative programming that enlightens, entertains and ignites positive dialogue

      • Commitment to our community and support of the arts.

      • Maintenance and care of facilities, golf course and grounds


  • Integrity and Respect
      • Fostering an environment that is respectful and trustworthy and in which all constituents take pride and responsibility for maintaining a professional, yet welcoming atmosphere

      • Personal behaviors and comportment

      • Interactions with fellow members, staff and guests

      • For our historic structures, their treasures and surroundings

      • Preserving a beautiful and highly regarded golf course

  • Consistent and transparent communication that builds trust and member engagement
      • A culture that supports and fosters open and collaborative communication between all constituents and is focused on information sharing, positive solutions and continuous improvement

      • Timely delivery of clearly written information pertinent to club operations, functions and administration

      • Open, transparent and consistent communications from the Board and management

      • Welcomed member involvement in sharing ideas and issues with the Board and management

      • A collaborative, team oriented management style that provides ongoing feedback for continuous improvement

  • Sound governance and sacred stewardship of all Club assets
      • Strong strategic direction and policy setting with responsible oversight and management of the Club's capital and human investments

      • Financial

      • Human

      • Facilities and Grounds

      • Histories

  • Vibrant spirit of camaraderie and friendship
      • Fostering multi-generational interactions, relationships and fun

      • Social events and gatherings

      • Education and programming

      • Athletic and recreational opportunities

      • Family focused activities

  • Dedication to our community and the arts through the seven pillars
      • Programming and events that encourage thought-provoking dialogue and discussions on pertinent issues affecting our community

      • Arts/Culture

      • Business/Economics

      • Education

      • Science/Medicine/Health

      • Sports

      • Food and Wine

      • Issues of the Day

These core values have and will continue to inform all policies around comportment, dress codes, phone policies, and more at the Club, and will provide staff and members the basis for holding ourselves accountable to these expectations.

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